Comment

5 trends in TV watching and what do they mean for advertisers?

For so long, the TV has dominated our living room and even our culture. But the time of the TV is waning and the last decade has brought a lot…

Political Poll

The new Irish electoral landscape

The overall first preference share figures in todays poll suggest a relatively stable electorate over the past few months. However, the electorate now is very different that seen even two…

News

Springtime or springshowers?

As we race through February and into the Spring of 2015, it seems as good a time as any to pop open a few seasonal metaphors. The early shoots of…

News

Small signs of recovery benefitting consumers personally – consumer mood monitor Jan 2015

The latest RED C Consumer Mood Monitor shows a further improvement of consumer outlook for the economy. 3 in 5 (59%) now believe the Irish economy will fare better in…

News

RED C is hiring

RED C is currently seeking to hire the following: DATA PROCESSING EXECUTIVE We are currently looking to recruit a DP executive to work in our Dublin office. Prospective candidates will…

Political Poll

Government parties make new year gains

Following several months of declines in support for both the government parties, this weekends poll will provide welcome news for both Fine Gael and Labour. Both parties see a 3%…

Political Poll

Same sex referendum could still be lost

Despite a number of polls suggesting that voters will support the referendum for Same Sex Marriage equality, and the seemingly universal support for the measure among the political parties, there…

Political Poll

Government regain some lost ground

Fine Gael and Labour both make gains post Christmas break, with Fine Gael up 3% after several months on declines in the polls and Labour up 2%. However the government…

News

Irish adults in denial over their health

A new study from RED C Research has found that despite alarmingly high levels of obesity in Ireland*, eight out of ten Irish adults (81%) consider themselves to be healthy….

Political Poll

Lack of perceived benefit from economic growth hurting government parties

Another poll, another decline in support for the government. While water charges have most certainly been a catalyst for upset, it is apparent from this poll that the disconnect between…

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